Google Ads & paid social

Google Ads for local service businesses

Reach customers the moment they search for your service. We run Google Ads and paid campaigns for UK & USA local businesses with tight tracking so you see cost per booking — not vanity clicks.

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At a glance

Management: Included on 10% · or quoted
Channels: Google & Meta
Go live: 24–48 hours
Google rating: 5.0 · 35 reviews
Focus: Cost per lead & ROAS

Google Ads that book jobs, not waste budget.

Paid ads that pay for themselves

When you need customers now, paid ads are the fastest lever. We build focused Google and Meta campaigns around your service area — with call tracking and landing pages that convert, so you see cost per booking, not vanity clicks.

You always fund ad spend directly to Google or Meta. Management is included on our Growth Partnership, or quoted separately for standalone campaigns. Clear reporting either way.

Markup on ad spend: 0%
Google reviews: 5.0
To go live: 24–48h
Optimisation: Daily

The package

What's included — and who it's for

Included

Account audit and opportunity review
Google Ads (Search, Maps, Performance Max)
Meta & Instagram advertising
Precise audience and location targeting
Ad creative and conversion-focused copy
Landing page and conversion rate advice
Full conversion tracking and attribution
Ongoing optimisation and clear reporting

Ideal for

Businesses that need leads and calls quickly
Local services with a defined area to target
Companies wasting money on unmanaged ads
Anyone launching a new offer or location

How it works

From first call to results

01
Audit & goals
We review your goals, tracking and any existing ad spend to spot quick wins and set clear, measurable targets.
02
Strategy & setup
We choose the right channels, build tightly targeted campaigns and set up airtight conversion tracking.
03
Launch & optimise
We go live and optimise daily — refining targeting, bids, creative and copy toward your target cost per lead.
04
Scale & report
Winning campaigns get more budget while we test new angles, backed by clear reporting on leads and ROAS.

The details

What we actually do

Reach ready-to-buy customers

The magic of paid search is intent — people are literally telling Google they want what you offer. We build tightly targeted campaigns around those high-intent searches and your service area, so your budget is spent on people who are genuinely likely to become customers.

Creative and copy that convert

A click is worthless if the ad and landing page don't convert. We write compelling ad copy, design scroll-stopping social creative, and make sure the page they land on is built to turn that click into a call or enquiry.

Watertight conversion tracking

You can't improve what you can't measure. We set up proper conversion tracking so every call, form and message is attributed correctly, letting us optimise toward real results rather than guesswork.

Daily optimisation, honest reporting

Ad accounts need constant attention. We refine targeting, bids, budgets and creative continuously, cutting waste and doubling down on winners — then report clearly on the leads and return your spend is generating.

Pricing

What it costs

Your ad budget goes straight to Google or Meta — we never touch it. On our Growth Partnership, campaign management is included in the 10% model while you fund spend.

For standalone ad work, we quote management based on channels and complexity. We'll recommend a sensible starting budget so campaigns have enough data to perform.

Ad spend is always yours. Management is included on the Growth Partnership, or quoted separately for other plans.

Compare pricing models How performance deals work

Price guide

Growth Partnership (includes ad management): 10% of bookings · you fund ad spend
Standalone Google Ads management: Custom quote
Standalone Meta / Instagram management: Custom quote
Landing page build: From £100
Ad budget (to platforms): You set, we advise

What affects the price

The channels you advertise on
Your monthly ad budget and target volume
How competitive your industry is
The number of campaigns and locations
Creative and landing page requirements
How aggressively you want to scale

Why Jadeed

Why local businesses choose us

ROI-obsessed

We optimise for cost per lead and return on ad spend, never vanity clicks.

Transparent spend

Your budget goes straight to the platforms — no markup, no hidden fees.

Fast to launch

We can have well-structured campaigns live within 24–48 hours.

Full funnel

From the ad to the landing page, we optimise the whole journey to convert.

Proper tracking

Airtight conversion tracking so every lead is measured and attributed.

Clear reporting

Straightforward reports tying your spend to real enquiries and revenue.

Alpha Movers

Removals · London

Verified case study

70+ booked jobs from one website in 3 months.

Website, local SEO and service pages built as one system. Between June and September 2026 the site earned 218K Google Search impressions and turned that visibility into 120+ enquiries.

View the evidence

booked jobs: 70+
website enquiries: 120+
Google Search impressions: 218K
organic clicks: 643

In short

Key takeaways

Google and Meta campaigns focused on booked jobs and ROI.
You fund ad spend; management included on Growth Partnership or quoted separately.
Clear reporting on calls, cost per lead and return on spend.

Clear answers

Frequently asked questions

Can ads be part of the 10% model?

Yes. On the Growth Partnership we manage ads as part of the work — you fund the ad spend directly with Google or Meta, and management is included in the performance fee.

What ad budget do I need?

It varies by industry and area, but we'll recommend a sensible starting budget that gives campaigns enough data to perform. You keep full control of your spend, which goes directly to Google or Meta.

How do you measure success?

We focus on the metrics tied to revenue — cost per lead, cost per acquisition and return on ad spend — not vanity metrics like impressions or clicks alone.

Is there a separate management fee?

Ad spend is always yours — paid directly to Google or Meta. On our Growth Partnership, campaign management is included in the 10% model. For standalone ad work, we quote management separately before we start.

Go deeper before you decide

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